1 post tagged “beer”

It does not take a genius to realize that I don't drive often, I being the the "Muni Blogger", and the fact I don't own a car. That said, I do have occasion to drive, usually when a friend goes out of town. When I do, I go back to my roots and start listening to the radio, usually NPR. Since I don't drive often, I don't listen to NPR often. So, if what I'm about to blog about is old news, well, you understand.

Anyway, so I'm listening to some thing on The News and they go to the sponsorship part and the dude at KQED who was clearly a little flummoxed when he read that....the evening news was in part spnosored by...."Pabst Ribbon". (He meant Pabst Blue Ribbon, of course).

Now, this is not totally surprising - the story of how Pabst Blue Ribbon reinvented itself over the last several years and sponsored art shows and the like is old news, but still - PBR on NPR?

I guess the next question is - what is the truly hip, low cost but not totally awful beer out there the cool kids are drinking these days? I'm a bit behind the curve on this one, so anyone? anyone?